Reuben Rude was born in San Francisco, as the sun was setting on the Free Love era. His bohemian parents then moved "back to the land" to the woods of Northern California, where he spent the better part of his childhood without a television. This lack of technology forced him to spend almost every waking hour drawing and painting. When he moved back to the city to attend art school, he got into all the usual trouble with graffiti writers, skateboarders and art students. He now lives in San Francisco with his wife and eight-year-old daughter, and yes, a television. However, he still spends most of his waking hours drawing and painting. Sometimes he even gets paid for it.